Mobile
Phone NewsMacara Wireless Platform Deployed by
Orange UK to Further Optimise Access to the Internet over GPRS10
October 2002 Bytemobile, the company dedicated to
accelerating the growth of the wireless data market through significantly
improving the user experience and operator efficiency, today announced
that it has signed a software licensing and support services agreement
which will see Orange UK use its Macara platform. The Macara platform,
an optimisation service node (OSN), further increases the speed of
Orange’s GPRS services, significantly enhancing Internet access
performance for customers. “At Orange, we are
seeking the best performance and services for our customers, and the
Macara platform plays an important part in helping us deliver optimised
services via GPRS," said Graham Baxter, head of Network Design
at Orange. The Macara platform further optimises
the delivery of applications and content such as web pages over wireless
IP data networks, while improving overall network utilization. As a
result of this optimisation, Orange customers experience even faster
application performance and web page downloads. The
Macara platform also incorporates advanced networking technology that
enables carriers to build intelligence into their wireless data network.
Additional services may include: subscriber service, enterprise support
and advanced networking solutions. According to
analyst Mark Blowers of The Butler Group, "optimising mobile networks
today is critical for European carriers to succeed in the short-term
and effectively position for 3G. Implementing technology that creates
a 3G-quality end-user experience with current infrastructures drives
wireless data adoption and revenues while at the same time reducing
costs for the carriers." “By deploying
the Macara platform in their GPRS network, Orange will further maximise
the use of its spectrum and network by regulating the flow of data,"
said Chris Jenkins, managing director for Bytemobile. “Orange
is a key innovator in the mobile world. The selection of Bytemobile
underscores Orange’s customer commitment to provide the most advanced
and highest quality service available.” www.Orange.co.uk
www.bytemobile.com | 
